I think it’s great for BB to be active on social media, if done correctly. Personally I don’t think people want to follow the official BuzzerBeater account to hear stories / situations for the user controlling the account. To me, I think the page should be professional and tweet about the game itself and really just the game itself.. look at Twitter pages / facebooks for other games. For the most part, they usually just tweet out news about the game or if somethings happening (Ex: training day, games etc) but never about a personal account. If someone who isn’t on BB stumbles across the BB Twitter, the goal of the Twitter should be to interest that person to make an account on BB. I don’t really think talking about your team is going to do that. I’m not saying you’re doing a bad job, I just think the official page for BB should be run like how other official pages for games/websites are run.