I asked Mr.Google on how to attaract Female players to a game...
and there are alot of different interesting info about it:
https://medium.com/@alexstargame/what-do-female-gamers-wan...Women rarely play shooters not because they lack reaction or speed, but because they do not see the point in missions such as rescuing hostages, capturing an enemy bunker or killing a boss.
It is more interesting for them to carry out tasks if they know that in the end they will be able to get something for it (useful items, artifacts, resources) or in order to protect what is already there — a castle, a fortress, a city, etc. In games, women try to express themselves through creation and development. This is the secret of the popularity of MMOs and strategies, where most of the mechanics are focused on resource extraction, plant cultivation, city construction and protection, empire building, etc.
Another moment that affects the success of games among girls is social interaction. Since girls are focused on relationships with people, their empathy and intuition are better developed, they are more perceptive,
so they are attracted to social elements in games: the ability to interact with other players or characters, be it to get information, manage something or build relationships.GIRL GAMING
Despite the persistent view of games as boys’ toys, there is evidence that women are gaming more
frequently but for shorter periods of time than men and they play other genres
Women seem to prefer abstract, short
and easy-to-master games such as casual (e.g. Tetris) and social network games (e.g. CityVille) (Nielsen,
2009; IGDA, 2009; ISG, 2010, Sung et al., 2010), while men are more likely to play ‘core’ genres (Kerr,
2003). The latter category typically refers to skill-based games which are time-consuming and generally
feature high-quality three-dimensional graphics (e.g. Grand Theft Auto).
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So yeah... if BB would like to attract more audience... probably they can plan in advance the adoptability of the mobile app to being able to costumize a Manager's ingame Avatar (custumes and accessories), their NPC Staffs and Rosters, Their Court Designs, a Collectible Item Stores... to decorate every Rooms in game the BBs can imagine
... and be able to visit others' to and a posibility to meet each other's in game avatar and chat